They're real mascara has an innovative brush that grabs even the tiniest, tiny lashes and lengthens them for a dramatic look. Lengthen, curl and give your lashes incredible drama. They're real! Lengthens, curls, lifts, separates and volumises your lashes. The jet black, long-lasting formula won't smudge or dry out. The specially designed brush brings out lashes you never knew you had! For a super curl - use They're Real! Mascara with Roller Lash Mascara.